Advanced Television

cost of living crisis

BT ‘explains’ 14% inflation+ price hike

Millions of BT and EE broadband customers will be hit with price hikes of up to 14.4 per cent this spring as the cost of living crisis continues to take hold. ISPs can increase prices mid-contract by the rate of inflation plus an extra amount on top, as set out in their terms and conditions. […]

January 18, 2023

Report: Global ad spend forecasts reduced by $90bn

The coming 12 months may usher in a new pattern for global advertising investment, according to marketing insight company WARC. Against a backdrop of economic crises, geopolitical complexity, spiralling inflation, supply chain disruption, and structural technology shifts, marketers are re-evaluating their approach. Ad spend is growing but at a slower pace. WARC’s latest forecast is […]

January 5, 2023

Research: 22% to cut back on streaming subscriptions

Research from GWI reveals consumer opinions towards streaming services, and uncovers that – with the cost of living crisis hitting pockets – 22 per cent of consumers say that want to cut back on the number of streaming services they subscribe to. Additionally, 50 per cent of UK users would be willing to unsubscribe from […]

December 8, 2022

Lifecycle Software reports increase in billing customer base

Lifecycle Software has announced its billing customer base has grown by over a third (36%) in just eight months whilst also increasing its headcount by almost a quarter (21%) to support the sharp rise in the demand for 5G enabling services, cloud-based platforms and flexible contracts resulting from consumer demands and the impact of the […]

November 30, 2022

Roku joins in streamer job cuts

In an SEC filing Roku said it will eliminate 200 jobs in the US, citing “current economic conditions”. “Due to the current economic conditions in our industry, we have made the difficult decision to reduce Roku’s headcount expenses by a projected 5 per cent, to slow down our opex growth rate,” the company added in […]

November 17, 2022

DISH issues 3-year TV price guarantee

DISH, the US TV provider, has its ‘3-Year TV Price Guarantee’ promotion providing new customers protected pricing for three years. The guarantee includes packages starting at $79.99 per month, delivering inflation-free entertainment with no annual TV price increases for the life of the guarantee. “Consumers today are facing real challenges when it comes to managing […]

November 17, 2022

Synamedia: Cost-of-living crisis driving piracy

Simon Brydon, Senior Director, Sports Rights Anti-Piracy at Synamedia, has suggested that the cost-of-living crisis is causing many consumers to resort to illegal methods to access their preferred sporting content. Participating in a panel on ‘The Future of Sports: Broadcasting vs. Streaming Strategies, and Pay vs Free’ at the Media & Entertainment Leaders Summit in […]

November 16, 2022Colin Mann @ Media & Entertainment Leaders Summit

Survey: 95% marketers expect to be impacted by recession

Marketing in a cost of living crisis, a shift in Big Tech strategies, and audience fragmentation are some of the big challenges for brands in 2023, as revealed by WARC’s Marketer’s Toolkit 2023: Global Trends Report. The 12th edition of The Marketer’s Toolkit brings together insights from a survey of 1,700+ marketing executives from around […]

November 9, 2022

Report: Recession brings gloomy outlook for telcos

Global spending on telecommunications and pay-TV services will be nearly $1.6 trillion (€1.6tn) in 2022, representing a year-over-year increase of 1.9 per cent, according to the International Data Corporation (IDC) Worldwide Semi-annual Telecom Services Tracker. The latest forecast is a bit more optimistic than the version published in May as it assumes growth in total market […]

November 7, 2022

Virgin Media O2 puts National Databank on high streets

Virgin Media O2 is helping more people in need access free mobile data by piloting the National Databank for the first time on UK high strees via 10 O2 stores across. The National Databank, founded by Virgin Media O2 and digital inclusion charity, Good Things Foundation, is similar to a foodbank but for free mobile […]

November 7, 2022