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Research: Smart TVs half of OTT TV viewing

Research from Aluma Insights finds adult SVoD viewers spend half their streaming TV time watching apps on smart TVs, up from 31 per cent in 2015. This is 2.5 times the contribution of streaming media players, which is down from 27 per cent in 2015 to 21 per cent currently. In the early days of […]

April 5, 2023

Analysis: Strong growth for European smart home market

The smart home market in Europe accounted for almost 23 million units in the first quarter of 2021 — growth of 25.6 per cent over the same quarter last year, according to International Data Corporation (IDC). “The growth in smart home products was visible in all categories,” advises Antonio Arantes, senior research analyst for smart […]

July 6, 2021