Advanced Television

Firstlight

Firstlight Media has hires Ankit to lead sales engineering

Firstlight Media has announced continued expansion of its customer facing resources in India and APAC to support growing market activity in the region. Within weeks of new deployments by aha in India’s Tamil-language market and PLDT’s Smart Communications arm in the Philippines, Firstlight Media has hired Mrinal Ankit to lead sales engineering efforts that can […]

June 8, 2022

Firstlight Media expands relationship with Google Cloud

Firstlight Media has announced that it is collaboratively working across a suite of Google Cloud products to innovate new, cloud-native monetization, personalization and content delivery capabilities – most notably Free Ad-Supported Television (FAST) – for the next generation of OTT platforms. As part of its expanding relationship with Google Cloud, Firstlight Media’s research and development […]

April 25, 2022

Baer appointed to Firstlight Media Board of Directors

Joy Baer, a founder, entrepreneur and growth leader at the intersection of technology, media and advertising, has joined the board of directors of Firstlight Media. Baer, who has helped to drive digital transformations within Fortune 500 and large media and technology firms globally throughout her career, has a track record of success as a catalyst […]

April 19, 2022

aha 2.0 expands to Tamil market powered by Firstlight Media

On the heels of its successful transformation to aha 2.0 last year for Telugu audiences, India’s aha streaming service intends to significantly increase its potential market footprint by using the same backend to deliver localized services to the Tamil audiences . Using Firstlight Media’s cloud-native OTT platform and multi-dynamic storefront technology, aha is delivering its […]

April 15, 2022

Aswal joins Firstlight Media

With market traction fueling new growth opportunities in India and beyond, Firstlight Media has announced that Navdeep Singh Aswal has joined the company as Head of Sales, India and MENA. Aswal, who has helped Tier 1 operators and media companies select and deploy OTT platforms for more than 15 years, will build on Firstlight Media’s […]

April 12, 2022

Philippines’ Smart taps Firstlight Media

PLDT’s wireless subsidiary Smart Communications (Smart) is breaking new ground in OTT video experience for its customers, with the deployment of Firstlight Media’s cloud native OTT platform.   Firstlight Media will provide a seamless, cross-platform video infrastructure. This enables differentiated video experiences and a whole new suite of cutting-edge capabilities, without the cost or complexity […]

April 11, 2022

Tuli joins Firstlight Media as VP, Global Marketing

Tina Tuli has been named Vice President of Global Marketing at Firstlight Media. Tuli, whose career trajectory has included senior marketing positions with Samdesk and Magic Leap, will lead development and implementation of marketing strategies that emphasize how Firstlight Media’s OTT platform can help Tier 1 content providers and distributors create engaging, differentiated OTT services. […]

January 18, 2022By Sanjeev Bhavnani

Firstlight Media joins Google Cloud Marketplace

Firstlight Media has continued its drive to widen the OTT industry’s accessibility to cloud-native streaming and entertainment platforms with the announcement that Firstlight Media is now available on the Google Cloud Marketplace. “Delivering the fastest possible time to market and the greatest flexibility to the OTT industry is a fundamental business and technology need for […]

January 5, 2022

India’s aha 2.0 powered by Firstlight Media

The aha streaming service is using Firstlight Media’s industry-first end-to-end cloud-native OTT platform as the technology foundation to power its next phases of growth in India and beyond. aha has launched a first-to-market “glocal” strategy that harnesses a 100% cloud-based infrastructure to deliver localized services in discrete markets, all powered by a single, common backend. […]

November 16, 2021

Telestream partners with Firstlight Media

Telestream is partnering with Firstlight Media to ensure comprehensive end-to-end quality monitoring of Firstlight Media’s unique cloud native, low-latency live OTT service. The solution combines Firstlight Media’s Gen5 architecture with Telestream fully automated monitoring to enable sports and entertainment services that combine the quality and reliability of broadcast with the agility and personalization of digital. […]

October 1, 2021