Research: Consumers welcome FAST services
Christian Kurz, SVP, Global Streaming Research and Insights at Paramount, has revealed findings from a new research study on free ad-supported streaming television (FAST) that uncovers what is behind the rapid growth of the category, with audiences emphasising simplicity, ease of use and good content. Speaking at the Connected TV World Summit in London, Kurz […]
March 23, 2023Colin Mann @ Connected TV World Summit