Advanced Television

Max Verstappen

ESPN: F1 2022 season sets US viewership records

The 2022 Formula 1 World Championship season has ended as the most-viewed ever on US television, beating a record that was set just last season. The season averaged 1.21 million viewers per race across ESPN, ESPN2 and ABC, a 28 per cent increase over the previous US television record of 949,000 average viewers that was […]

November 24, 2022

Sky, F1 extend partnership

Sky has announced a new multi-year extension of its broadcast partnership with Formula 1, cementing Sky as the official broadcaster of the sport in all Sky markets. Sky UK & Ireland will remain the exclusive home of F1 until 2029, having first entered partnership with the sport in 2012. Sky Germany and Italy will retain […]

September 30, 2022By Colin Mann

Verstappen in Viaplay partnership

Reigning Formula 1 World Drivers’ Champion Max Verstappen and streaming service Viaplay have agreed a multi-year partnership that will see the driver feature in exclusive content for Viaplay viewers. Fans will be able to stream unique documentary programming in which Verstappen reveals the secrets to conquering Formula 1’s toughest circuits, along with glimpses into his […]

January 10, 2022By Colin Mann

ESPN2 record audience for Bahrain GP

The 2021 Formula 1 season started with a down-to-the-wire race for the win and a strong television audience on ESPN2. The Formula 1 Gulf Air Bahrain Grand Prix on March 28th attracted an average audience of 879,000 fans, a viewership larger than all of the F1 races run during the pandemic-shifted 2020 season. The race […]

March 31, 2021By Colin Mann