Banijay Iberia opens new sports division
Banijay Iberia, part of Banijay Entertainment, has announced at MIPCOM the launch of Banijay Iberia Sports. The new division will create and develop original sports-related content, led by newly-appointed Gonzalo Miró. The move, spearheaded by Banijay Iberia CEO, Pilar Blasco, signals a push into the world of sport. Broadening the business’ efforts in sportainment, documentary […]