Advanced Television


Data: AppleTV+ sees highest-ever new UK subs share

Kantar, the marketing data and analytics company, has released its latest Entertainment on Demand (EoD) data and analysis on the UK’s streaming market. The study shows that AppleTV+ achieved the highest share of new subscribers thanks to a winning strategy of free trials powered by the success of shows such as Slow Horses and Ted Lasso to […]

January 31, 2024