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Report: Pricing, packaging, promos key to sub retention

Recurly, a direct-to-consumer subscription management and recurring billing platform, has released its 2023 State of Subscriptions report, based on data from more than 2,200 Recurly merchants that support more than 55 million active monthly subscribers around the globe. Subscriber retention remains a primary focus area for subscription-based businesses. Given that churn rates are a reflection […]

January 24, 2023

Survey: 63% considering gifting subscriptions

Subscription gifting is primed to soar for the holidays. According to a survey conducted by Recurly, a subscription management and billing platform, this holiday season will be big for businesses with gift subscriptions, with 63 per cent of consumers reporting they would consider giving subscriptions as a gift and 70 per cent interested in receiving […]

October 5, 2022