South African broadcaster e.tv has said it knows it needs to vacate the analogue spectrum bands as soon as possible for the nation to progress. Earlier this week it won a major victory from South Africa’s Constitutional Court extending its rights to continue analogue broadcasting. But the company says it recognises that its usage of […]
Virgin Media O2 has refreshed its top packages, the Ultimate Volt bundle and the Biggest TV bundle, to include a Netflix Standard Plan. Expanding on the already fully integrated experience and the existing option to add Netflix to their bill, Virgin TV customers who take one of the newly refreshed bundles can now enjoy a […]
Brand analytics platform Upwave has launched its new platform feature Customer Forecast, designed to give brand marketers a comprehensive reporting metric to understand which media tactics are driving future customer growth and identify long-term media efficiencies. Customer Forecast is validated by actual sales data, without relying on short-term metrics such as Multi-Touch Attribution or Sales […]
LG Electronics UK has shared the results of a new nationwide study which explores the British public’s spending and saving habits during lockdown, revealing the cost-per-use of everyday items. When it comes to quality content, people have more choice than ever before – and it shows. The average UK adult now spends 4.1 hours watching […]
Findings from a survey by immersive entertainment experience specialist Dolby Laboratories suggest that consumers are seeking out better audiovisual experiences and new ways of interacting with friends and family, According to Dolby, it remains clear that consumers continue to want, demand, and are willing to spend more on enhanced experiences, now more than ever. “Despite […]
The average US adult will spend the equivalent of 44 years of their life staring at screens. Research polling 2,000 adults in the US found more than 6,259 hours a year are spent glued to gadgets such as phones, laptops and televisions. That equates to 382,652 hours and 48 minutes over the average adult lifetime […]