Advanced Television

Viacom

Voot expands content library

Viacom18’s and India’s AVoD streaming platform, Voot, has expanded its content library to entice young audiences. Aiming to reach out to male audiences across metros, tier I and tier II cities, the platform will exclusively stream Brochara Season 2 and Baked – Teen Tidaga, Sab Bigada Season 3 starting April 18th and April, 25th respectively. […]

April 12, 2022

VIS Social Impact launches Beyond the Binary: Fluid Voices

VIS Social Impact, the cause-driven production division of Paramount’s international studio, VIS, has announced the launch of its inaugural writers’ room; ‘Beyond the Binary: Fluid Voices,’ led by actor, writer and director Thishiwe Ziqubu. A stellar line-up of seven African writers with different levels of experience have been selected for the opportunity to create content […]

March 29, 2022

Voot adds Ullu titles

Viacom18’s AVoD platform, Voot, has announced a content partnership with streaming platform Ullu. As a part of the partnership, Voot will now be home to 100 titles from the Ullu library. As a part of the three-year digital exclusive deal, Voot will get access to original shows from the Ullu library across thriller, crime, horror, […]

January 13, 2022

Viacom18’s Sonic celebrates 10 years

It was on December 19, 2011 that Sonic, part of India’s leading kids’ entertainment franchise Nickelodeon, went live. Entering an already cluttered and competitive market, Sonic since inception has engaged and entertained kids with stories that bring happiness in their lives. Starting from the bottom of the charts during its initial years, the channel has […]

December 20, 2021

Survey: 64% find targeted ads invasive

A poll from data intelligence company Morning Consult reveals that 69 per cent of US adults think ads on streaming services are repetitive and 79 per cent are bothered by that experience. And paradoxically, 51 per cent said they’re bothered by irrelevant ads, but 64 per cent said they find targeted ads to be “invasive.” […]

October 20, 2021

VIS, Minera announce first Paramount+ Original for Italy

VIS, the international studio division of ViacomCBS Network International (VCNI), and Minerva Pictures, the independent Italian film production and distribution company,have announced their first co-production for the TV series Miss Fallaci Takes America. The series will be the first Paramount+ Original set for the ViacomCBS-owned premium streaming service, following its Italian launch in 2022. “As […]

October 15, 2021

ViacomCBS closes Chilevisión acquisition

ViacomCBS Networks International (VCNI), a division of ViacomCBS, has announced the closing of the previously announced acquisition of Chilevisión from WarnerMedia, a division of AT&T. The acquisition includes Chilevisión’s FTA television network, which is Chile’s most watched television channel this year to-date, with an average of 8.3 points of HH rating and the largest growth, […]

September 30, 2021

VideoAmp, ViacomCBS TV measurement partnership

Software and data platform, VideoAmp, has announced a partnership with ViacomCBS in which it will provide the media and entertainment company with an alternative currency to plan, transact and measure national media campaigns. Through this partnership, ViacomCBS will leverage VideoAmp’s proprietary commingled TV Viewership dataset to guarantee linear media transactions against age and gender demographics. […]

September 29, 2021

Pluto TV launches in Italy in October

ViacomCBS Networks International (VCNI) has announced that Pluto TV, the free streaming television service, will launch in Italy on October 28th. With over 52 million global monthly active users spanning 25 countries in three continents, Pluto TV will be Italy’s first Free ad-supported television (FAST) service and will complement Paramount+ when the premium streaming service […]

September 22, 2021

Channel 5 invests in training fund

Channel 5 is committing an annual seven-figure sum towards a dedicated training fund in order to boost industry learning and development. Production companies can submit applications to the fund for their employees and freelancers working on Channel 5 programming, at any stage during a contracted production. Production companies can choose the course topics and which […]

August 23, 2021