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Swiss Indoors Basel 2024 delivered with Appear X Platform

Appear, a player in live production technology, is proud to announce its role as an official provider of broadcast transmission solutions for the Swiss Indoors Basel 2024. From October 19th to 27th, the Swiss Indoors Basel tennis tournament showcases world-class tennis as part of the ATP Tour 500. In the lead-up to the ATP Tour […]

October 23, 2024

Win Sports leverages Appear’s X platform

Win Sports, Colombia’s leading sports broadcaster, has successfully deployed Appear’s X Platform for the primary distribution of its Win Sports and Win+ channels in HEVC and AVC to broadcast platforms across the country. This strategic implementation marks a significant milestone in Win Sports’ ongoing mission to deliver high-quality sports content flexibly, enabling Win+ Soccer to […]

October 8, 2024

Ronaldo hits 1bn social media followers

Portugese footballer, Cristiano Ronaldo, has reached 1 billion total followers across his various social media accounts – making him the first peron in the world to do so. The number is calculated by combining his total number of followers across Instagram, Facebook, Twitter, YouTube, Weibo and Kuaishou. It does not equate to 1 billion individual […]

September 13, 2024

Confusion over Starlink in South Africa

On September 8th Elon Musk told an enquirer on X that Starlink’s satellite broadband service is awaiting regulatory approval in South Africa. However, according to regulator Icasa, it has not received a licence application. Icasa made an unambiguous statement on September 9th saying: “Please note that Icasa has not received an application [from Starlink] as […]

September 11, 2024By Chris Forrester

Report: Marketers continue to pull back on X ad spend

Kantar, the marketing insights and analytics company, has found that marketer confidence in X (formerly Twitter) has declined significantly in the past year, driven by brand safety concerns and poor perceptions around innovation and trust. The findings are included in Kantar’s Media Reactions 2024 report, an annual study exploring the evolving media landscape. The study, […]

September 5, 2024

X launches beta TV app

Elon Musk’s X social media platform has rolled out a new TV app, in a move that suggests that Musk is ready to take on YouTube. A tweet from the X Engineering account confirmed the news, stating: “The X TV app beta is now available on several app stores, with more platforms on the way”. […]

September 5, 2024

Starlink banned in Brazil

Comments made by critics of Brazil’s government on X has resulted in Starlink being banned in the country. There are a reported 250,000 users of Starlink in Brazil, and Elon Musk says that SpaceX will continue to support them and not charge a monthly fee while the dispute continues. Musk said: “SpaceX and X are […]

August 30, 2024By Chris Forrester

Report: Geopolitical unrest fuels surge in DDOS attacks

NetScout Systems has released findings from its H2 2023 DDoS Threat Intelligence Report that dissects trends and attack methodologies adversaries use against service providers, enterprises, and end-users. The information cited in the report is gathered from NetScout’s internet visibility at a global scale, collecting, analysing, prioritising, and disseminating data on DDoS attacks from 214 countries […]

April 25, 2024

Survey: Publishers fear further falls in social traffic

The Reuters Institute for the Study of Journalism has published its Journalism, Media, and Technology Trends and Predictions 2024. The annual report, authored by Senior Research Associate Nic Newman, is based on a survey of 314 media leaders from 56 countries. The report suggests many media leaders are worried about their prospects in the year […]

January 9, 2024

Report: Top 5 GenAI trends for 2024

Generative AI (GenAI) made significant progress in 2023, showcasing its prowess in crafting remarkably authentic content spanning text, imagery, and music. The evolution of this technology transcended traditional boundaries, infiltrating realms such as creative arts, automation, and tailored experiences. An analysis of influencer discussions on social media platform X has unveiled a curated selection of […]

December 19, 2023