TV reigns as primary screen in UK

watchTVIn contrast to other countries where smartphones are used more often than the television, laptop or tablet, UK multiscreen users still favour the television, despite having the highest smartphone penetration of any other country surveyed. They spend more time daily than any other country watching TV – an average of two and a half hours a day or

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Posted by on Mar 17 2014. Filed under Articles, Consumer Behaviour, Equipment, Mobile, Portable Media, Research.

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