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Vindicia, ta specialist in enterprise-class subscription billing, and Xstream, a provider of OTT solutions, have announced a partnership that will deliver a powerful OTT solution to organisations looking to build, maintain, and monetize audiences. This relationship will also allow organisations to gather insightful user data that will lead to more effective subscriber acquisition and retention, ultimately resulting in higher revenues.
“A joint Vindicia and Xstream solution will allow SVoD users to have an easy and seamless experience when purchasing or signing up for content, which will help build loyalty and affinity for various service offerings,” said Brynhild Vinskei, chief marketing officer, Xstream. “Combining Vindicia’s subscription platform with Xstream’s flexible and comprehensive OTT platform provides a compelling solution for service providers looking to rapidly deploy a scalable OTT solution with a rich toolkit of monetisation opportunities, reporting, including royalty reporting and a wealth of functionalities to retain, attract and monetize subscribers.”
Vindicia brings enterprise-class innovation to consumer-facing subscription billing to help digital companies acquire and retain more customers by making payments seamless, secure and easy. Vindicia helps digital leaders maximise their business potential, build online recurring revenue, and reduce customer churn. Xstream offers the market’s most comprehensive and scalable suite of OTT and TV Everywhere products and services, delivering simpler, smarter solutions characterized by superior flexibility, usability and cost-efficiency.
“This partnership provides organizations with a wide range of complementary services to increase viewer engagement and better monetise audiences,” said Bryta Schulz, senior vice president of marketing, Vindicia. “Customers want to be connected to the subscription services they love, and companies need reliable subscription revenues; this partnership will provide an improved experience for both.”
Vindicia and Xstream will be hosting a Nordic Evening at Rhumbar, a celebration of the region’s attendance at this year’s NAB Show, the world’s largest electronic media show covering the creation, management and delivery of content across all platforms.