CSG’s Ascendon platform for iflix

CSG Systems, a global partner to launch and monetise digital services, has revealed that its Ascendon digital services platform will consolidate and manage a myriad of payment options for approximately three million consumers of iflix, the SVoD service for emerging markets.

To enable convenient payment options that are relevant and accessible to iflix customers, the company will tap Ascendon’s Digital Services capabilities to create a centralised eWallet that consolidates all payment options, including credit card, PayPal, Google in-app purchasing, gift cards, vouchers and payments made through direct operator billing, which allows customers to pay for digital services by charging the transaction to their monthly mobile phone bill.

“We have created a world-class Internet TV product with a customer focused approach and aim of providing individual users with the best experience possible. This commitment includes giving customers convenient payment options to best suit their preferences,” said Emmanuel Frenehard, chief technology officer, iflix. “As we continue to enter new markets around the world, Ascendon allows us to quickly make new, local market payment options available to consumers, as part of our mission to deliver the world’s best content at a price that everyone can afford.”

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