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Record audiences for BBC Digital

December 11, 2009

This year BBC Three is on target to increase its share of 16-34 year olds to 4.4 per cent (from 4 per cent). Year-on-year growth on BBC Three is 9 per cent, making the channel the most watched amongst 16-34s with 4.8 million watching every week. Overall, reach among 16-34 year olds is up across the BBC’s channels from 75 per cent to 75.3 per cent.

BBC Four’s share will have grown from 0.95 per cent to 1 per cent and this year the channel recorded its highest viewing figures ever.

CBeebies has grown its audience share from 15.4 per cent to 16.4 per cent and remains the most watched pre-school channel. CBBC reaches more 6-12 year olds than any other children’s channel (34 per cent).

November witnessed a record 59.6 million requests to view TV programmes on the BBC iPlayer compared with 53.2 million in October.

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