Technicolor has launched its new MediaNavi platform designed to make navigating the universe of content simple, seamless, and social for consumers everywhere. Technicolor says MediaNavi serves both CE manufacturers striving to maximise the value of their connected devices, as well as network service providers in the broadband cable, telco, and satellite markets.
Technicolor also announced the first business for the platform with a partnership with TalkTalk, the UK broadband provider, to trial MediaNavi on tablets as a personalised and enriched second screen video experience. In further collaboration, the two companies are working together on the future integration of MediaNavi into TalkTalk’s set-top-boxes.
“We are very pleased to be working with Technicolor on the next generation of multi-screen, personalised video solutions,” said Max Alexander, Director TalkTalk TV. “With Technicolor’s MediaNavi, we are looking at new ways to provide a consistent approach across multiple devices and to be able to offer our customers a truly premiere user interface within a touch screen tablet device.”
“We are very pleased to work with a progressive network service provider such as TalkTalk,” said Frederic Rose, CEO, Technicolor. “With MediaNavi, we’re committed to helping TalkTalk provide an enhanced user experience to their consumers, while helping to reduce churn and grow their client base.”
As more home and portable devices become Internet connected, cloud-based solutions such as MediaNavi help consumers enjoy a more robust yet simplified experience. MediaNavi stimulates consumers to discover and enjoy content in a more simple and seamless manner via advanced metadata techniques combined with MediaNavi’s new multi-screen, touch enabled interface. These techniques also enable a ‘backstage’ view into the content details in a TV first friendly manner that keeps the detail on the MediaNavi device and the desired show on the consumer’s big screen TV.
TalkTalk now has 4.25 million phone and broadband customers signed up and is one of seven partners behind YouView along with the BBC, ITV, BT, Channel 4, Arqiva and Five.