Synacor, a specialist in powering next-gen portals and TV Everywhere solutions, has partnered with Grab Networks, the Web’s premier content network for delivering and monetising streaming media, to expand their video library and monetise user experiences.
“Nielsen recently reported that heavy streamers of online content spend nearly twenty minutes a day viewing video and on mobile devices, they’re reporting a 41 per cent increase in 2010 and more than 100 per cent increase since 2009,” said Ron Frankel, CEO of Synacor. “Partnering with Grab Networks enhances our already robust portal offering for Synacor clients and provides their customers with a more complete online experience that includes TV Everywhere services, news, sports and other value added services like technical support from Geek Squad.”
Grab Networks’ video platform offers Synacor a single integration point to ingest more than 500,000 unique video assets across 220 providers accounting for more than 1.5 million minutes of new content. Much of that content is fueled by the web’s most desirable programming such as Food and Drink, Home and Family, Travel, Health and Relationships.