Advanced Television

World Cup viewers are going online

June 16, 2014

Lionel Messi ArgentinaSixty per cent of those watching the World Cup this year will stream at least one game online, according to video advertising platform Videology which has investigated how UK audiences keep up with the action.

The research, based on 1,357 respondents in the UK, shows

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Categories: Articles, Consumer Behaviour, OTT, OTT, Research