BT launches 4G mobile data deals
March 25, 2015
BT has moved back into the consumer mobile market with deals offering bundles of 4G data, minutes and texts for as little as £5 a month for its existing BT Broadband homes.
The telco has unveiled three bring your own phone (SIM Only) plans that offer:
· A combination of 4G on the UK’s biggest network along with unlimited access to the most extensive wi-fi coverage via more than 5 million BT Wi-fi hotspots
· Free BT Sport on the BT Sport App
· Family-friendly features like spending caps on all tariffs
BT Broadband customers will get exclusive access to the best value 4G tariffs, with discounts of up to 50 per cent compared to non-BT Broadband customers.
BT Mobile customers can also get free BT Sport via the BT Sport App, even if they don’t have BT Broadband, and enjoy live and exclusive Barclays Premier League football matches.
The new 12-month contract deals are aimed customers who might want to keep their existing phone but add a great value bundle of 4G data, minutes and texts. Customers can also use their own older 2G or 3G phones. Or they can buy a new 4G phone from the BT Shop from £99.
The announcement is the first step in BT’s consumer mobile strategy, which will develop over the coming years. BT has agreed terms to acquire mobile operator EE for £12.5 billion and will reveal more details after the deal completes about what customers will be offered.
John Petter, chief executive of BT Consumer, said: “Offering BT customers the UK’s best value 4G data deal is a great way to start our journey towards re-establishing ourselves as a major player in consumer mobile. These great value deals are a thank you from us to loyal BT Broadband homes. We are offering customers a new type of great value mobile deal that offers more than just data, minutes and texts.”
“We are offering 4G on the UK’s biggest network along with unlimited access to the most extensive wi-fi coverage via our 5m BT Wi-fi hotspot network. Plus BT Sport and a discount of up to 50 per cent on your mobile tariff if you are a BT Broadband customer.”
“Our customers are consuming increasing amounts of data and they want the best possible connection wherever they are. It’s our ambition to meet this demand by combining the power of our fixed fibre service with wi-fi and the convenience of mobile.”