Advanced Television

46% new TV buyers plan 4K purchase

January 22, 2016

Consumer advisory service FatWallet’s annual TV Buyer Survey reports 26 per cent of Americans will buy a new TV this year (that number increases significantly to 40 per cent for those with children and 35 per cent for those under age 30). Of those, 25 per cent will buy new TVs during Super Bowl sales this month (#1 choice), while 18 per cent will wait for Black Friday deals (#2 choice).

Almost half (46 per cent) are planning

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Categories: Articles, Consumer Behaviour, Markets, Production, Research, UHD, Ultra-HD/4K