Advanced Television

US Millennials most likely cord-cutters

January 25, 2017

According to GfK MRI’s Survey of the American Consumer, when it comes to TV and video content, Millennials refuse to be tied down – with cable cords, telephone wires, or any other conventional delivery ‘pipe’.

The report, which surveys around 25,000 people in-person annually, finds

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Categories: Articles, Broadcast, Companion devices, Consumer Behaviour, Mobile, OTT, OTT, Portable Media, Research, VOD