Altice and Netflix agree content deal
June 12, 2017
Telecoms, content and advertising group Altice has agreed a multi-year partnership with Netflix which will lead to Netflix’s content being made available to Altice customers into all eligible devices in France, Portugal, Israel and Dominican Republic.
According to Altice, the launch of the Netflix service on its platforms will seamlessly bring critically-acclaimed original Netflix series, movies, documentaries, stand-up comedies and a wide range of kids’ programming to Altice’s customers across the globe.
The agreement with Netflix follows Altice’s significant investment in content and sport through Altice studio’s original creations, acquisitions of series and movies rights, and local and global distribution partnerships.
France will be the first Altice territory to launch Netflix. Exclusive promotional SFR family offers with Netflix will be available on June 13th.
The rollout will advance to other countries throughout 2017.
“We are thrilled to launch our global partnership with Netflix,” declared Michel Combes, Altice CEO. “Our content-centric experience strategy is to expand our commitment to provide the best content to our customers combining Netflix service into Altice customer’s life is making both more attractive.”
“With this global partnership and thanks to more than 1,000 hours of new original Netflix content slated for 2017, Altice’s customers will be able to seamlessly access and enjoy all the best entertainment in one place,” commented Reed Hastings, Netflix CEO.