Content protection and data-analytics solutions specialist MUSO has raised £2.5 million (€2.8m) in Series A funding from Harwell Capital. The investment will be used to expand the company’s current capabilities around sales and marketing, as well as bolster its technology and operations infrastructure and support.
While most anti-piracy technology providers focus on content protection and take-downs, MUSO’s suite of products allows rights-holders to not only protect content, but also shine a spotlight on the behaviour of the consumers of illegal content, connect with them and redirect them to official channels. The company’s data-driven insights empower rights-holders across the music, film, television, software and publishing industries to make better decisions for content planning and distribution, as well as retrieve the vast revenues currently being lost.
“We’ve been really excited about MUSO’s proposition since we first met the team,” commented Daniel O’Brien, Managing Director of Harwell Capital. “Not only has its innovative, automated, data-led approach solved the online piracy problem, but it’s also turned the way piracy is viewed on its head. Through data, insights and monetisation, MUSO has built a world-class solution to piracy that has the potential to completely transform the way illegal content is dealt with. We look forward to joining the journey with MUSO.”
MUSO is a technology company defined by its founders’ origins, knowledge and passion for the entertainment industry. Co-founded by Grammy-nominated producer Andy Chatterley, technology entrepreneur Christopher Elkins and enterprise technology expert James Mason, the inspiration behind MUSO stems from personal experiences of the distribution of unlicensed content.
“Harwell Capital is the perfect investor for us,” declared Chatterley. “The team has deep experience in backing revenue generating, scalable technology companies in a high-growth stage and so completely understands MUSO’s aims and ambitions. We have an exciting pipeline of business and Harwell’s investment and strategic advice will enable us to more quickly take advantage of the market opportunity.”