Pluto TV, the free streaming US TV service, has announced the launch of Pluto TV Latino, a new, dedicated category debuting on the platform featuring a suite of linear Spanish and Portuguese-language channels. The debut of Pluto is the first offering of its kind to be introduced on a major ad-supported OTT platform.
Pluto TV Latino delivers eleven curated Spanish and Portuguese-language channels, targeting US Hispanic audiences seeking free streaming entertainment programming. The categories available include movies, comedy, music, true crime, reality, sports and telenovelas.
With over 2000 hours of content arriving on Pluto TV Latino – viewers will have access to a wide-range of marquee programming. The eleven channels include three movie-themed channels showcasing blockbuster and native Spanish-language films, and all-new genre-specific channels featuring iconic library collections, music specials, comedies, crime series, telenovelas and more from MTV, Comedy Central, Telemundo, Combate World and Lucha Libre. The channels will include a combination of Native Spanish-speaking and dubbed versions.
“We have always envisioned Pluto TV as a destination with global appeal, where diverse audiences can find and stream the entertainment they love, for free,” states Tom Ryan, CEO and Co-Founder, Pluto TV. “Pluto TV Latino was designed to bring premium streaming programming to an underserved OTT audience with cross-generational appeal. To be the first ad-supported streaming platform to offer an entire category dedicated to US Hispanic audiences is something we are incredibly proud of and furthers our mission to entertain the planet.”