Weyyak goes SVOD

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Zee Entertainment’s first Arabic Video On-Demand streaming application, Weyyak, has rolled out its new paid subscription for registered users earlier this month. Free registered users already have access to neat perks, namely the “continue watching” feature that lets users return to the timestamp they were previously watching in their last viewing session. Now, the new paid subscription service aims to offer a premium service with even more benefits.

The platform has previously been offering its extensive library of series and movies to users as part of a free service that comes with advertisement breaks. The new paid service, which comes in the form of premium monthly or weekly subscription plans, is now available for those who would like to watch their favorite shows and movies continuously without interruptions. Additionally, there will be a diverse collection of premium Arabic, Bollywood and Turkish content available to subscribers as an exclusive perk.

Weyyak will provide registered users with a free trial period of one week, after which the premium service can be accessed for 5$ per month.

As a Freemium platform, Weyyak will still be available for free to users residing in the Middle East or North Africa, giving them the choice to continue enjoying Weyyak without the need to subscribe. However, for users living outside of these regions, the only available package is the premium subscription.

Future updates will be focusing on adding more exclusive prime content to the paid service, as well as providing subscribers with more options when it comes to choosing their preferred payment method.

“In our efforts to give the Arabic audience the best experience, we have released the subscription package to view the content ad free and enjoy multiple add on benefits. Outside MENA and for the rest of the world, Weyyak is only available behind a paywall, ads free. We are looking to impact our business in a positive way through the subscription release.” Nadine Samra, Chief Business Officer, Weyyak.com, Zee Entertainment.


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