STARZPLAY signs deal with STAR TV network to feature 6 Indian entertainment channels
October 27, 2021
STARZPLAY, the MENA region SVoD service, has signed a deal with STAR TV network to bring six of their popular entertainment channels on the platform. With this deal, STARZPLAY will foray into the South Asian entertainment segment with plans to further expand this entertainment space.
STARZPLAY has now introduced an all-new dedicated South Asian entertainment package that features six entertainment channels Star Plus ME, Star Gold International, Jalsha Movies, Asianet Movies, Star Vijay International and Asianet ME.
Maaz Sheikh, CEO, STARZPLAY, said: “Over the years, we have built strategic partnerships to offer rich and relevant content to our diverse audience. Our latest association with the Star TV network is an expansion of our content offering as we enter the Asian entertainment space which is hugely popular and loved in this region. This new deal is dedicated to our South Asian subscribers who can now enjoy the very best of TV entertainment with our all-new package. Star TV is a much-loved TV network in the region, and we are proud to associate with them to further expand their reach across the MENA region.”
“We are delighted to associate with STARZPLAY to offer world-class entertainment to South Asian audiences in the region. The MENA region has a large number of South Asian expatriates, and we are excited to bring our compelling and multi-lingual portfolio through the region’s leading streaming service-STARZPLAY. We constantly explore opportunities to reach our audiences through new avenues and this association with STARZPLAY is a step further to reach out to the viewers across the Middle Eastern region,” said Sudhir Nagpal, SVP and Head, International Business, Star India
Priced at AED 25, fans of South Asian entertainment can enjoy a wide assortment of multi-lingual programming via the six new Star TV channels on STARZPLAY. Three cricket channels CricLife Max, CricLife and CricLife 2 that STARZPLAY already has access to through a separate deal with Etisalat will also be part of this package. Cricket enthusiasts in the region can enjoy some of the most incredible cricket tournaments including the ongoing ICC Men’s T20 World Cup 2021, Pakistan Super League, Caribbean Premier League, New Zealand Cricket, Cricket South Africa amongst others via the three cricket channels on STARZPLAY.
South Asian expats in the Middle East and North Africa region can now enjoy two of the most popular forms of entertainment- Bollywood movies and Star TV series plus Cricket – anytime, anywhere and on any device via STARZPLAY.
With more than thousands of hours of premium content including blockbuster movies, exclusive TV shows, kids content, Arabic series, as well as varied content via add on channels, STARZPLAY is today the number one player in the MENA region. The service is available in 20 countries across the Middle East, North Africa and Pakistan for fans to enjoy quality content anytime, anywhere and from any device.