ITV Studios, Reality Gaming Group partner on Thunderbirds NFTs
June 7, 2022
ITV Studios has partnered with Reality Gaming Group to create the Thunderbirds: International Rescue Club, a premium, utility-focused Non-Fungible Token (NFT) community experience that represents an exciting re-imagining of the classic property’s unique style and vision for the 21st century.
Owners of Thunderbirds: International Rescue Club artworks will be granted access to their own unique avatar for use in The Sandbox metaverse alongside unique competitions, giveaways, free drops and official merchandise, with all activities leading up to a generative art drop in August 2022.
The project will also give fans the opportunity to take part in real world “Rescue Missions”, in which funds generated via the Thunderbirds: International Rescue Club’s NFT sales will be used to aid charities and good causes around the world.
Fans will be able to collect NFT artworks of vehicles, locations and character artwork based on the original and much-loved TV show, which was first broadcast in 1965 and followed the exploits of the Tracy family and their International Rescue service. The show was created by Gerry and Sylvia Anderson, and is famous for its innovative use of marionette puppetry, or ‘Supermarionation’.
NFTs are one-of-a-kind assets in the digital world, secured on the blockchain, that can be collected and traded by fans. All Thunderbirds NFTs are focused on future utility, with the upcoming generative art pieces granting users access to the ‘International Rescue Club’ and the ability to create a 3D Thunderbirds avatar based on their NFT attributes, which they can then use to explore the Sandbox Metaverse, a huge virtual world accessible via PC and mobile.
The partnership with Reality Gaming Group represents ITV Studios’ debut in the exciting world of Web3, a new iteration of the World Wide Web based on blockchain technology, and sees the organisation joining an ever-growing list of entertainment giants exploring the opportunities it offers to fans.
Tony Pearce, Co-Founder at Reality Gaming Group, said: “Like millions of others, I grew up watching Thunderbirds on television, so I’m absolutely thrilled to be partnering with ITV Studios to create a modern vision for the Thunderbirds franchise that will focus on community and aid good causes around the world. This partnership is a ringing endorsement of our Web 3.0 platform, and further highlights the growing importance of NFTs within entertainment media.”
Neil Bowler, Controller of Games at ITV, added: “Thunderbirds is adored by millions of fans of all ages around the world, so we’re really excited to announce our partnership! Reality Gaming Group has a strong track record of creating amazing entertainment experiences using blockchain technology, utilizing only the best content and most sustainable production techniques – we can’t wait to give fans the opportunity to use these NFTs to enter the Metaverse as Thunderbirds characters for the very first time.”