Advanced Television

Voggt launches video shopping platform in UK

November 24, 2022

Voggt, the European video e-commerce platform using livestreaming to bring shopping to mobile and web, has launched in the UK for consumers passionate about collecting and trading everything from playing cards, comic books and figurines, to sports memorabilia, fashion and sneakers.

Voggt aims to enhance the traditional retail experience through livestreamed shows which bring together both sellers and passionate fans to create an online community, bringing the feeling of entering a Lego, Warhammer or vintage clothing shop to living rooms.

The livestreaming model allows sellers to authentically engage with a growing community, showcase their products in real time and build their online following while providing levels of personalised support. The platform includes a live chat feature where members can share their views and speculate on the value of products in real time during a show. Community members can also experience the anticipation of a ‘box break’, where a pack of trading cards is sold before revealing its contents, as well as take part in Voggt’s regular events and giveaways.

Voggt can be downloaded through the App Store, Google Play Store, and on web. To celebrate the UK launch, all new members who sign up before November 25th will receive £10 off their first purchase on Black Friday.

Kevin Loiseau, Co-founder and Chief Marketing Officer at Voggt, commented: “While e-commerce platforms have enabled easy access to a wide range of products and brands, we could see that the fun and social aspect of in-person shopping was being lost. By combining livestreaming and live chat with online commerce, Voggt is transforming the online retail experience and enabling our users to be part of a community that shares their passions for collectibles, sneakers and fashion. As well as bringing the social aspect of shopping online, Voggt has created a safe environment for buyers and sellers without compromising on fun. We look forward to helping hobbyists and small collectors be part of a community and turn their knowledge of everything from fashion to trading cards into a flourishing business.”

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