WTA Ventures has appointed IMG as its managed production services partner in a multi-year agreement commencing with the 2027 season. The partnership is the latest element of the WTA’s strategy to raise the profile and impact of the women’s Tour. IMG will lead the delivery of coverage across more than 50 WTA Tour events each […]
Nielsen, a specialist in audience measurement, data and media intelligence, has announced the expansion of its Four-Screen Ad Deduplication measurement in Japan to include all measurable connected TV inventory available through Nielsen ONE Ads. The enhancement builds on Nielsen’s Four-Screen Ad Deduplication capability launched in Japan in June, which initially measured YouTube campaigns across computer, […]
FreeWheel, a technology platform for the television advertising ecosystem, has launched Video Content Report, an insight tool available only in FreeWheel Buyer Cloud (formerly Beeswax) that helps close one of CTV buying’s biggest transparency gaps: understanding which premium series advertisers’ campaigns actually appeared across publishers. Fueled by direct connection to FreeWheel Streaming Hub (FreeWheel’s ad […]
SES CEO Adel Al-Saleh told analysts that its Q2 revenues were “softer” than expected because there was slippage on some contracts. Nevertheless, Network division revenues grew 89 per cent YoY and Mobility saw impressive results up 169.9 per cent YoY and helped by a positive impact from a contract restructuring in Aviation in Q1 and […]
Encompass Digital Media has been selected by Channel 4, the UK public service broadcasters, to deliver managed linear playout services as part of a new multi-year agreement. The announcement follows a procurement and evaluation process carried out by Channel 4 ahead of the service’s launch in 2027. Under the agreement, Encompass will partner with Channel […]
Nielsen, the TV measurement specialist, has announced the launch of Ad Intel AI, an independent, AI-powered platform that transforms fragmented advertising data into real-time, actionable media intelligence. Ad Intel AI is a long-term shift from traditional tools to intelligent, decision-driven platforms focusing on competitor strategy, spend, creative and market opportunities. “The AI race relies on […]
Virgin Media has created its own AI robots to monitor its TV network in real-time and help keep viewers connected. These new AI robots watch TV services exactly as customers experience them and, using automated monitoring, continuously check channels for any degradation of service, including any issues with video and audio quality. If an issue is […]
The Disney+ streaming service is rolling out support for 17 additional languages, bringing the total to 58 audio languages. Across the platform, the Disney+ user interface is now available in more than 30 languages, with subtitles and closed captions offered in as many as 42. This latest expansion introduces support for languages including Arabic, Croatian, […]
Zixi, a specialist in live video delivery and workflow orchestration, and Comcast Technology Solutions (CTS) have announced a strategic integration to deliver C-band replacement solutions for linear broadcasters and content distributors. The collaboration brings together the end-to-end video management capabilities provided by Comcast Media360 with the Zixi Software Platform to give operators a direct migration […]
Glance, a specialist in TV and video market intelligence, is adding National Media Onderzoek’s (NMO) new Total Video measurement to its services in the Netherlands. The addition of NMO’s Total Video dataset, which provides a complete picture of Dutch TV viewing behaviour, marks an expansion of the TV and video audience analysis offered by Glance across […]