Viasat wins Malaysia Airlines IFE
August 21, 2023
By Chris Forrester
Malaysia Airlines has chosen Viasat for its In-Flight Communications and Entertainment (IFE) aboard its new Boeing 737-8 fleet of aircraft.
Malaysia Airlines will also introduce high-quality internet connectivity on its 737-8 aircraft. The agreement encompasses factory installation of Viasat’s equipment on its aircraft, the first of which is expected to be delivered to Malaysia Airlines later this month.
Through this partnership, Malaysia Airlines’ customers can enjoy an enhanced and curated in-flight experience through the airline’s wireless IFE system, MHstudio, which provides them access to over 500 on-demand entertainment options and personalised shopping experiences.
Ahmad Luqman Mohd Azmi, CEO of Airlines from Malaysia Aviation Group (MAG), commented: “We are committed to continuously seeking ways to elevate our customer experience, providing personalised offerings and delivering exceptional onboard experiences with Malaysian hospitality. By empowering passengers with the flexibility to enjoy on-demand entertainment through the new In-Flight Entertainment (IFE) system throughout their journey, this initiative represents just one facet of our ongoing commitment to innovation and continuous improvement.”
“We greatly admire Malaysia Airlines’ award-winning customer experience approach and have enjoyed working closely with the team to create a tailored connectivity solution for its new Boeing 737-8 aircraft and anticipated routes,” added Don Buchman, VP/GM, Commercial Aviation at Viasat. “The initial deliveries of these new aircraft equipped with the Viasat system is an exciting milestone for our partnership with Malaysia Airlines, and, more broadly, for in-flight connectivity in the Asia Pacific region.”