ZDF Studios launching FAST channel in LatAm
October 16, 2023
Nick Snow @ MIPCOM
ZDF Studios has announced a partnership with international media development company Castalia Communications to develop a FAST service for the LatAm region. The venture will make programming from the ZDF Studios catalogue available to Spanish-speaking end-users in Latin America and the Hispanic market in the US. The launch of the first offering is scheduled for Q2 2024 and will focus on a selection of drama programming that will be available to viewers in Spanish.
Luis Torres-Bohl, Founder and CEO of Castalia Communications, said: “We are delighted to be working with one of Europe’s leading producers and distributors of television content. We are confident that our groundbreaking media project will be very successful throughout Latin America and with Spanish-speaking audiences in the US. We are honoured to be part of this project that will bring stories of contemporary ‘Goethes and Schillers’ that will be very popular with viewers across the region.”
Susanne Frank, Director Drama at ZDF Studios who negotiated the deal, added: “We are very excited about this opportunity to work with an established partner and expert in this subject matter to bring our great catalogue of programming to an interested audience in the Americas. We are convinced that this way we will be able to open up completely new, interested target groups in the Spanish-speaking market.”