Advanced Television

Pixellot collab with NBC Sports Next’s SportEngine

February 5, 2024

NBC Sports Next’s SportsEngine and Pixellot have announced the next phase of their partnership, which will offer enhanced livestreaming opportunities for sporting venues across North America at no cost.

The new collaboration between SportsEngine, a specialist in youth and amateur sports technology, and Pixellot, a provider of AI-automated sports video and data solutions, aims to transform the sports streaming experience via Pixellot’s AI-automated sports cameras and the newly launched SportsEngine Play, a subscription streaming service for capturing and viewing live and on-demand video of youth and amateur sporting events, and more.

With this opportunity, sports venues – big and small – are offered a free streaming solution with Pixellot’s AI-automated cameras, reducing financial barriers and enhancing streaming capabilities for facilities of all sizes. The partnership ensures an integrated setup for quick streaming and high-quality production, delivering professional coverage of every game.

SportsEngine Play not only delivers live and on-demand streaming of youth and amateur sporting events anytime, anywhere and on a variety of devices, the service offers video editing tools, so teams can capture key game moments and athletes can create their own highlight reels. SportsEngine Play is also building a comprehensive collection of player development and training content, including exclusive instructional videos from more than a dozen world-class athletes, including Olympic icons Michael Phelps, Shaun White and Kerri Walsh Jennings, NFL stars Larry Fitzgerald and Justin Jefferson, tennis great Maria Sharapova, and more. In addition, the service continues to build its selection of elite amateur sports competitions, such as its recent live stream of the 2024 All-American Bowl.

“Expanding our partnership with Pixellot is a pivotal step in our mission to elevate the streaming of youth and amateur sports” said Brett MacKinnon, SVP & General Manager, Youth & Recreational Sports, NBC Sports Next. “By integrating Pixellot’s state-of-the-art camera technology with our SportsEngine Play streaming platform, we’re setting new standards in sports broadcasting, making it easier and more affordable for venues to not only share their sporting events with a wider audience but also benefit from a new revenue stream.”

“We’re delighted to strengthen our partnership with SportsEngine, bringing revolutionary AI-automated video technology to a broader audience,” added David Shapiro, President North America, Pixellot. “This collaboration underscores our commitment to enhancing sports streaming experience at all levels, making professional-quality live broadcasts accessible to amateur and youth sports venues free of charge.”

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