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Google online video ads

Google launched a new advertising technology that will allow publishers to incorporate text ads into online videos. The launch marks the search group's most ambitious attempt yet to make money by selling ads that appear inside video clips. Under the new system, advertisers will pay to have their messages appear inside online videos across the […]

February 22, 2008

Eutelsat appoints Maine

Eutelsat Communications has appointed former BT and Kingston employee Steve Maine as CEO of their jointly-owned venture offering Mobile Satellite Services (MSS) in S-Band. The Joint Venture, known under the name “Solaris”, will commercialise the first satellite infrastructure in Europe for broadcasting video, radio and data to mobile devices and vehicle receivers as well as […]

February 22, 2008

Online users prefer web to TV

An IDC study of consumer online behaviour found that the Internet is the medium on which online users spend the most time (32.7 hours/week). This is equivalent to almost half of the total time spent each week using all media (70.6 hours), almost twice as much time as spent watching television (16.4 hours), and more […]

February 22, 2008

OmniGlobe buys BTIG

OmniGlobe Networks, specialist in delivering cellular, broadband Internet and VoIP services, has acquired Bandwidth Technologies International Group Limited (BTIG), the UK based international provider of satellite communications systems. OmniGlobe Networks, the privately held Canadian group, acquired the entire equity of BTIG – including its principal trading subsidiary L-TEQ Limited. BTIG will become the operations and […]

February 22, 2008

TV ads evolving to meet needs of marketers

A majority of marketers believe that television advertising has become less effective in the past two years, but marketers are interested in exploring new ad formats and new forms of video commercials, according to the fourth biennial TV & Technology survey conducted by the Association of National Advertisers and Forrester Research. Sixty-two per cent of […]

February 22, 2008

NBC streams retro TV

NBC Universal has revealed will stream full episodes of old TV shows, including “The A-Team”, “Buck Rogers” and “Kojak,” on its websites. Beginning this month, the shows will be available on NBC.com and on network-owned niche sites SciFi.com, ChillerTV.com and SleuthChannel.com. The content also will be available on Hulu, the online video joint venture that […]

February 22, 2008

Discovery Shorts set for multi-platform

From Colin Mann in London Discovery Networks EMEA has premiered a series of short films, commissioned to capture the spirit of the Discovery Channel. The collection – Discover Shorts – will air on the Discovery Channel across Europe, the Middle East and Africa from 1st March. Discovery Shorts vary in length, from 30 to 120 […]

February 22, 2008

BSkyB appeals Competition ruling

BSkyB has confirmed it is to launch a legal challenge against key conclusions of the Competition Commission’s report on its investment in ITV plc and the Secretary of State’s consequent decision that it should dispose of the majority of its 17.9 per cent shareholding. Sky will lodge its application with the Competition Appeal Tribunal (CAT) […]

February 22, 2008

SK takeover of Hanaro approved

The Ministry of Information and Communication (MIC) in Korea has approved the acquisition of Hanaro Telecom by SK Telecom. SK won a 1.090 billion KRW bid for the company late last year, which was subject to the approval of government antitrust regulators. Hanaro had been rumoured to be an SK takeover target for the last […]

February 22, 2008

AEPOC chief refutes pirate allegations

Davide Rossi, chief of AEPOC, the anti-digital media piracy industry association, has denied allegations in the Italian press that he is implicated in smart card pirate ring. In recent days Rossi has been named in two Italian newspapers in connection with information acquired in raids in France, Poland, Greece and Sicily. The public prosecutor in […]

February 22, 2008