Advanced Television

Broadcast

La Gran Carpa Catedral signs Eutelsat distribution deal

Eutelsat Group has announced a new multi-year partnership with Puerto Rico-based La Gran Carpa Catedral (LGCC), a non-profit institution, to provide satellite distribution services across the Middle East and North Africa (MENA), and Europe. This collaboration leverages the wide coverage of the Eutelsat 8 West B satellite to deliver the LGCC TV channel to audiences […]

April 16, 2024

ITV, Argos expand Coronation Street sponsorship

ITV and Argos have confirmed the renewal of the retailer’s Coronation Street headline sponsorship deal. In addition, a new Sainsbury’s and Argos store facade is being added to the show’s famous cobbles. After three years of engaging sponsorship, the retailer is both continuing its deal with the celebrated soap opera for an additional two years […]

April 16, 2024

PubMatic partners with GroupM

PubMatic, an independent technology company delivering a digital advertising supply chain, has announced a partnership with GroupM, WPP’s media investment group, to deliver cohort-based modelling capabilities for advertisers. The collaboration leverages a distributed AI model via Resolve, a Choreograph company, to enable scaled targeting across multiple publishers simultaneously, ensuring privacy-first ad buying at scale. The […]

April 16, 2024

Red Bee Media partners with REELZ

  Red Bee Media, the media services provider, in conjunction with  Who’s Watching TV (WWTV), has signed an agreement with REELZ, the independent television network. The partnership entails REELZ contracting for the WWTV Explorer Service, a programme and schedule analysis tool that provides access to comprehensive TV programming, past and future listings, accompanied by essential […]

April 16, 2024

Goldbach to leverage Operative’s AOS platform

Operative has announced a new and expanded partnership with Goldbach Media, the media sales organisation in Switzerland. This partnership encompasses the first implementation of Operative’s AOS platform in the European market. Operative’s AOS platform is a converged, cloud-native platform. It offers diversified media companies a modular system and approach to drive transformation and ensure that […]

April 16, 2024

Study: Consumers tired of browsing

Professional services company Accenture has launched its Media Thrive Index to assess the impact of reinvention strategies on media and entertainment companies’ ability to succeed financially and strategically in an increasingly challenging industry. The Media Thrive Index is a response to the findings of Accenture’s third annual Reinvent for Growth global entertainment study, which surveyed […]

April 15, 2024

Ofcom: New guidelines to improve VoD access services

Ofcom has announced changes to its Access Services Code and associated best practice guidelines, to improve the accessibility of TV and on-demand programmes for UK audiences. Access services include subtitles, signing and audio description. They help people with access needs, including blind and deaf people and those with sight and hearing loss, to understand and […]

April 15, 2024

Analysis: NFL supercharges streaming in the US

Consumer research from Ampere Analysis has highlighted the importance of live sports to US streaming platforms. Ampere’s latest consumer survey shows that streaming platforms that held rights to the NFL saw a significant boost to monthly active viewing in the first quarter 2024, far greater than platforms without NFL rights. Paramount+, which had rights to […]

April 15, 2024

TrueTVplus revolutionises FAST market

TrueTVplus, an industry leader in Free Ad-supported Streaming Television (FAST), is spearheading innovation with the launch of their free ad-supported consumer Apps, paving the way for content owners to thrive in the rapidly evolving streaming landscape. Over the past two years, TrueTVplus has emerged as a trailblazer, successfully creating, launching, and monetizing 23 FAST linear […]

April 15, 2024

ROXi, Pearl TV launch interactive TV channels across US

Interactive entertainment company ROXi has announced partnerships with the major US broadcasters and a collaboration with Pearl TV to rollout interactive TV Channels nationwide, leveraging ROXI’s new FastStream technology for NextGen TV. The new FastStream powered Interactive TV Channels will be immediately differentiated from traditional Broadcast TV Channels in that: – Channels start at the […]

April 15, 2024