Report: Households with pay-TV/SVoD combos increasing
Pay TV-only households continue to decline on a global scale, while SVoD-only and pay-TV/SVoD combinations are increasing, according to Ampere Analysis. Among those taking any subscription television service, a combination of pay-TV, premium channel and SVoD is the most common, followed by pay-TV and SVoD and SVoD-only. The proportion of households combining pay-TV, premium channel […]