The European Broadcasting Union (EBU) is launching a new campaign – Keep Media Good (KMG) – which demonstrates the positive impact public service media (PSM) has on societies. This is the first time PSM organisations across Europe have come together with one unified voice to champion PSM, in the face of a proliferation of fake […]
Findings from analyst house Juniper Research indicate that global consumer spend on digital content will reach $202 billion (€175bn) in 2018, up by 10 per cent on this year’s total of $184 billion. The research found that SVoD services will be a key driver of growth, with major OTT players such as Netflix and Amazon […]
Pay-TV only subscribers are decreasing in the US, Europe and Australia according to Ampere Analysis. Amongst those taking subscription services, pay TV only subscribers continue to decline, while SVoD only subscribers increase. More than one third of those taking subscription services have both pay-TV and SVoD. In all 11 countries stufes (Spain, Italy, France, Australia, […]
TV takes up almost two thirds of media spend in high-budget, successful ad campaigns, according to a new WARC service. The Global Ad Trends Report is a monthly series of reports from WARC Data, a dedicated online service featuring current advertising benchmarks, data points, ad trends and user-generated expanded databases. The first report in the series focuses on […]
Mobile data will be the main driver of growth in the African telecoms market, with the number of mobile broadband connections on the continent set to more than double over the coming five years, and rise from 419 million at end-2017, to 1.07 billion at end-2022, according to Ovum’s Forecaster data service. The growth of […]
According to the Q3 2017 US TV & Video Market At-A-Glance report from Videology, a software provider for converged TV and video advertising, spending on linear TV campaigns in the Videology platform using advanced data grew 60 per cent for the first three quarters of 2017, compared to the same time period last year. The […]
High dynamic range (HDR) is the strongest-developing feature in television sets, according to a new report from critical information, analytics and solutions source IHS Markit. In its TV Design and Features Tracker – Q3 2017, IHS Markit forecasts that HDR TV shipments will grow from 12.2 million in 2017 to 47.9 million in 2021, with […]
Consumer data released from the Australian Home Entertainment Distributors Association (AHEDA) indicates that in-home consumption of video has benefited from industry efforts to combat film and TV piracy. New research by GfK shows that in Q3 2017 (July – September), just 16 per cent of Australians claimed to have watched pirated content in the previous […]
Italy has made great strides in expanding fixed broadband coverage from 43.9 per cent in 2015 to 72.3 per cent in 2016, reducing the gap from the European average to just 3.7 percentage points. However, on the demand side, fibre accounted for only 3 per cent of total broadband subscribers in 2016, well below the […]
The transition from physical to digital gaming is happening quicker than many analysts had predicted. A report from Games Industry shows that in some instances, top console titles are seeing as much as 45 per cent of their sales being claimed by digital downloads. Activision this revealed that digital sales of Destiny 2 on consoles […]