Advanced Television

Research

21% US households have Connected TVs

At least 21 per cent of US households (approximately 27 million) have either an Internet-ready TV, game console, standalone Blu-ray player, and/or smart set-top box connected to their home network, according to findings in the study – Connected Home Devices Market Data – from ABI Research. Of these four device categories, the game console is […]

April 30, 2012

Brazil near 14m pay-TV subs

Brazil is proving to be one of the fastest-growing pay-TV markets anywhere. For example, a Vivendi-backed newcomer, GVT, which transmits a hybrid service on DTH and via IPTV, and which only launched in October last year, has now added 95,000 subs since Jan 1st, and is adding subscribers at a rate of 45,000 a month. […]

April 30, 2012By Chris Forrester

China to overtake US in Connected TV sales

The global Connected flat-panel TV (FPTV) market will increase to 91 million units in 2012, according to the Strategy Analytics Connected Home Devices service report – Global Flat-panel TV and Connected TV Forecast 2012. By the end of 2011, nearly 100 million households worldwide owned at least one Connected FPTV, 6 per cent of global […]

April 27, 2012

70% use second screen while watching TV

A survey by UK specialist lawyers Wiggin reports that 70 per cent of respondents said that they watch TV while browsing the Internet or using another device. 47 per cent said they were using social media sites while viewing linear TV and 52 per cent used the Internet to find out more about the show […]

April 27, 2012

Spain: TV ad revenues free fall 18%

The Spanish TV advertising market continues in free fall. In the first quarter of the year, TV ad revenues fell by 17.7 per cent to €485.2 million with advert prices dropping to levels similar to those in 2003-2004. Regional TV stations took the worst part of the TV ad revenues fall with a drop of […]

April 26, 2012From David Del Valle in Madrid

Rovi: Connected TV owners receptive to interactive advertising

A survey carried out for digital entertainment solutions specialist Rovi has revealed a high consumer engagement with brands advertising on connected TVs in the UK The Smart TV advanced advertising study, conducted in the United Kingdom with Decipher Research, evaluated connected TV audience segments, platform familiarity and usage, as well as advertising effectiveness and engagement. […]

April 26, 2012

Half of mobile traffic is video

Sandvine has released its Internet traffic trends report based on data from a selection of Sandvine’s 200-plus customers spanning North America, Europe, Middle East and Africa, Caribbean and Latin America and Asia-Pacific. “Aggregate reports like our Global Internet Phenomena shed light on the Internet as a whole and inform operators on trends relevant to their […]

April 25, 2012

Second screen purchase booming

Smartphones and media tablets continue to capture headlines while consumer electronic devices continue to see healthy interest from consumers. 25 per cent of US respondents to ABI Research’s Technology Barometer survey said they intend to purchase a smartphone during the first half of 2012 – a percentage equaled by HDTVs. Additionally, more respondents intend to […]

April 23, 2012

Free-to-air TV struggling in Australia

The introduction of new digital media is fragmenting media viewing and access patterns, particularly among people aged 15 to 30 years. As a result, free-to-air TV in Australia is struggling to maintain audience numbers and its share of total advertising revenue. For these reasons, industry research firm IBISWorld has updated its report on the Free […]

April 23, 2012

VoD the fastest growing alternative TV delivery platform

Rentrak, the specialist in multi-screen media measurement serving the advertising industry, has published a report on the state of VoD. The report, based on an aggregation of data from Rentrak’s OnDemand Essentials service, shows that VoD is at the tipping point of becoming a major ad medium. Free-On-Demand (FoD) content, which are programmes that run […]

April 20, 2012