Advanced Television

Research

Research: Nostalgia to drive new SVoDs

Audience insights supplier GlobalWebIndex has shared the findings of its research into the trends that will shape consumer behaviour throughout 2020. Against a backdrop of economic shocks, from the US-China trade war to the German economy’s weak performance in recent quarters, one of the most surprising findings of the Trends 2020 report is the strength […]

November 14, 2019

Report: Disney+ outpaces Apple TV

Business data aggregator Eagle Alpha’s latest report on the intensifying streaming wars suggests that Disney+ has gained some traction among consumers as Apple TV Plus lags and none of the new challengers to Netflix have yet to make significant inroads. “It’s too early to predict how Disney+ and other new streaming challengers to Netflix will […]

November 13, 2019

Report: Cord-Cutter broadband use passes 500GB a month

US cord cutters’ average broadband usage has risen rapidly to more than half a terabyte of data per month creating largely untapped opportunities for service providers, according to the Q3 2019 OVBI (OpenVault Broadband Industry) report issued by OpenVault, a provider of industry analytics and technology solutions for broadband operators. The report sheds new light […]

November 13, 2019

Research: Over 1.2m tweets about Disney+ on launch day

Social analytics company ListenFirst has revealed, somewhat unsurprisingly, that social media interest in the Disney+ streaming service was massive on launch day (November 12th) among consumers. There were 1.28 million tweets mentioning Disney+ in first day of its launch with the big uptick in conversation happening at 6am PT when the East Coast awoke to […]

November 13, 2019By Nik Roseveare

Report: Nordics abandoning traditional TV

At the very start of this decade, in 2010, the Swedish Media council pointed at a shift in viewing habits among younger audiences. Broadcast viewing was dropping but on the other hand, internet usage was increasing rapidly, reports Mediavision, the Sweden-based strategy and business development consultant. As seen so many times before, behaviour of early […]

November 13, 2019

Analysis: Disney+ signals new pay-TV paradigm

Disney+’s rollout has been one of the most discussed and debated content service launches ever. Research and consulting firm Futuresource Consulting is bullish about its prospects in most key markets, with it expected to challenge for the number two or three SVoD position behind Netflix and (where significant) Amazon Prime Video. According to the firm, […]

November 12, 2019

Research: OTT penetration hits 38%

Research from cloud-based video production, editing and distribution platform Grabyo has found the global market penetration of OTT services has hit 38 per cent, with growth accelerating across all consumer segments. The OTT Video Trends Report comprises data from 9690 consumers across the UK, United States, France, Italy, Spain, Germany and Australia and highlights that […]

November 12, 2019

Research: Broadcasters not exploiting content libraries

More than a third (36 per cent) of broadcasters are failing to utilise their content library despite facing increasing competition from streaming services, according to research by ATEME, a specialist in video delivery solutions for broadcast, cable, DTH, IPTV and OTT. Although almost all (98 per cent) of the broadcasters surveyed use their content library […]

November 12, 2019

Demand for personalisation drives growth in Africa’s E&M industry

The rise of increasingly personal and personalised media interaction fueled by technology and evolving customer behaviour is gaining momentum. Consumers are using an array of connected devices to organise, curate and discover their own unique worlds of media. In response, companies are designing their offerings to revolve around personal preferences, using data and usage patterns […]

November 12, 2019

Analyst: Disney+ to reach 101m subs

Five global platforms will have 529 million SVoD subscribers by 2025, according to the SVoD Platform Forecasts report from analyst firm Digital TV Research. The SVoD sector received a boost in November 2019 with the roll-outs of Disney+ and Apple TV+. A further lift will come when HBO Max starts in spring 2020. Disney+, set […]

November 11, 2019