Advanced Television

Research

Analysis: Sports operators spending 15% of budget on OTT

According to the findings of Where the Money is Going: The Future of Sports Entertainment, a global analysis of the economics of OTT sport from sports media technology services specialist Deltatre, sports operators worldwide are now spending 15 per cent of their total budgets on OTT, meaning that by 2021, more than $6.8 billion (€6.1bn) […]

April 18, 2019

France: 5.5m daily SVoD users

Some 5.5 million French viewers, representing nine per cent of the country’s population, used SVoD on a daily basis in 2018. It is a significant 61 per cent growth on 2017, according to a study from Médiamétrie. SVoD has gained 2.1 million daily users year on year and has progressively entered viewing habits. 96 per […]

April 18, 2019From Pascale Paoli-Lebailly in Paris

Report: Digital video ads now integral part of cross-screen strategies

IAB Europe, the leading European-level industry association for the digital advertising ecosystem, has published its latest Attitudes to Digital Video Advertising report which provides insight into the growth drivers and adoption of digital video advertising across Europe, the ways in which video is being traded on both the buy-side and sell-side, and future trends. Now […]

April 18, 2019

Report: SVoD driving growth in Denmark’s home video market

The Denmark video market continues to progress strongly, with total spend growing by 7 per cent in 2018 to DKK 10.21 billion (€1.36 billion), with SVoD driving growth. This has been supported by steady growth in the transactional digital market and robust EST growth, according insights market report from Futuresource Consulting. SVoD spend maintained over […]

April 18, 2019

Research: 6% US broadband homes have gigabit-speed services

New research from Parks Associates finds that 22 per cent of US broadband households have a service speed of 100-999 Mbps, the most common service tier, although 39 per cent of US broadband households do not know their broadband speed. The report – Modern Broadband: Competition and Retention at Gigabit Speeds – notes that only […]

April 18, 2019

Research: 5G smartphone shipments will reach 5m this year

According to research from Strategy Analytics, global smartphone shipments will reach a modest 5 million units in 2019. Early 5G smartphone models will be expensive and available in limited volumes. Samsung, LG and Huawei will be the early 5G smartphone leaders this year, followed by Apple next year. Ken Hyers, Director at Strategy Analytics, said, […]

April 18, 2019

GoT return pirated nearly 55m times

Data from digital piracy data analysis specialist MUSO reveals that Winterfell – the first episode of the eighth season of Game of Thrones, which aired on April 14th – was pirated 54,261,910 times globally within the first 24 hours of its premiere on HBO. With HBO totalling the ‘official’ viewing figures to 17.4 million, MUSO’s […]

April 17, 2019By Colin Mann

Spain: Pay-TV nears 7m subs

Spanish pay-TV has maintained strong growth with 6.8 million pay-TV subscribers at the end of 2018, according to the latest data from CNMC. In the last quarter of 2018, pay-TV services gained 87,000 customers on the previous quarter. Some 91.8 per cent of all pay-TV subscribers are subscribed to a convergent package. In terms of […]

April 17, 2019From David Del Valle in Madrid

Forecast: 270m US SVoD subs in 2024

The number of SVoD subscriptions in North America will climb by 110 million from 160 million in 2018 to 270 million in 2024. These figures are gross – many homes take more than one SVoD platform. Digital TV Research forecasts that 77.8 per cent of TV households (94 million) will subscribe to at least one […]

April 17, 2019

GoT premiere: Widespread online password-sharing

A survey of consumers conducted by Hub Entertainment Research and Dynata reveals widespread password sharing among viewers who watched the April 14th Game of Thrones (GoT) premiere from an online platform. Highlights from the study include:

April 17, 2019