Advanced Television

Ampere

Report: Cinema remains key for movie studios

Ampere Analysis modelling has found that, despite the diversity of models adopted by the major studio groups, US studios’ film release strategies were all similarly successful in 2021. A report by Ampere compares how the three main film release strategies used by studios in 2021 — Theatrical-only, Premium VoD, and Duplex (films available on SVoD […]

March 28, 2022

Forecast: Streamers 20% of sports rights spend in Europe in 2022

Streaming services will be responsible for one-fifth of all sports rights spend this year across Europe’s largest markets according to Ampere Analysis research, covering nearly 1,300 rights deals. In the big five European markets –UK, Italy, Germany, France, and Spain – Ampere expects OTT platforms to account for 20 per cent of all spend on […]

March 23, 2022

Analyst: Prospects for Warhammer+ SVoD

UK-based table-top battle games manufacturer, Games Workshop, is scheduled to launch its own global SVoD platform, Warhammer+, in August 2021. The new niche service will show animated content based on the company’s table-top gaming intellectual property (IP), and provide subscribers access to the company’s host of game support apps, the back catalogue of the company’s […]

July 8, 2021

Analysis: SVoD players target older viewers

Ampere’s latest wave of consumer research shows how streaming services are actively targeting viewers aged 35 and over in their content commissioning strategies. These audiences have traditionally been linear TV’s core viewers, but now the SVoD giants have turned their attention – and programming budgets – to sign them up too. This audience is more […]

May 5, 2021

Analysis: UK SVoD continues to soar post-lockdown

Findings from research firm Ampere Analysis’s Consumer Barometer suggest that UK SVoD audiences are now level with Broadcaster Video on Demand (BVoD) for the first time as all age groups report a rise in On Demand viewing time. Ampere’s consumer data for Q3 2020 shows that SVoD viewing remains high in the UK even after […]

September 24, 2020

Analyst: Scripted content badly hit by Covid delays

Research by Ampere Analysis has revealed that producers of high-end scripted content will face Covid-related delays for far longer than their unscripted counterparts. While producers of new unscripted content – which spends an average of just two months in production – have been able to adapt production to the new circumstances, already overcoming the worst […]

September 17, 2020

Report: UK is Europe’s leading BVoD market

A study using Ampere Analysis’s most recent AVoD revenue data has revealed that European broadcasters are no longer playing catch-up when it comes to first run VoD content. Broadcaster VoD (BVoD) audiences tend to be younger and more affluent than those who watch linear television, which has contributed to an increase in digital-only commissions. Investment […]

July 20, 2020