Advanced Television

ironSource Aura

ironSource Aura launches in Russia

ironSource Aura, the engagement platform for mobile carriers and OEMs, has launched its mobile app distribution platform in the Russian market. The company gives local app marketers the unique opportunity to run performance campaigns on millions of devices, from the moment a user first sets up their device and throughout the device’s lifecycle. By creating […]

November 5, 2020

Orange France launches AI-powered recommendations

ironSource Aura, an engagement platform for mobile carriers and OEMs, has announced a partnership with Orange France, who will be utilising the ironSource Aura solution on its Android B2C handsets across France. Through the integration, Aura provides Orange France with the capability to optimise the device experience and provide valuable content, apps and services to […]

October 16, 2020

ironSource Aura releases Smart TV engagement solution

ironSource Aura, the engagement platform for mobile carriers and OEMs, has announced its new customer engagement solution for pay-TV providers. Aura’s industry-first solution allows next-generation media companies to dynamically enhance their existing Android TV set top boxes, and then bridge their TV and mobile technology to reach users in an effective way across all of […]

September 29, 2020