Advanced Television

Jaguars

Report: NFL exceeds $2bn in sponsorship revenue

SponsorUnited has released the sponsorship revenue across the NFL for the 2022-2023 regular season. Reaching an all-time high across both digital and physical assets, SponsorUnited estimates the total sponsorship revenue across all 32 individual teams is $2.05 billion (€1.91bn) – and $2.7 billion when combined with sponsorships for the league as a whole. This season’s […]

January 11, 2023

Prime Video, DirecTV bring Thursday Night Football to US bars

Amazon and DirecTV have entered into a multi-year agreement to offer Prime Video’s exclusive Thursday Night Football (TNF) line-up to NFL fans visiting more than 300,000 sports bars, restaurants, hotel lounges, casinos and sports books, retail shops and services, and many other venues in the US. DirecTV for Business will now deliver live TNF action […]

August 23, 2022

NFL signs 3 year deal with ITV

The National Football League (NFL) has a new free-to-air television home in the UK and Ireland with the announcement of a three-year partnership with ITV. ITV will air the climax of the season, Super Bowl LVII, live from Glendale, Arizona, on February 12th 2023, as well as two of the season’s three London Games. The […]

August 17, 2022By Nik Roseveare

AEW acquires Ring of Honor

AEW (All Elite Wrestling) CEO Tony Khan has announced a deal to acquire the assets of Ring of Honor Wrestling Entertainment from Sinclair Broadcast Group, including the promotion’s video library (dating back to 2002), brand assets, intellectual property, production equipment and more. Ring of Honor is known widely as the independent promotion that birthed some […]

March 3, 2022By Nik Roseveare

NFL Playoffs illegal streaming warning

Fans of American Football who may be tempted to watch the coming weekend’s NFL Playoff games – exclusive to Sky Sports in the UK – through illegal means, rather than via the proper channels, are being warned of the risk that they are taking when watching illegal streams, and that they are exposing themselves and […]

January 14, 2022By Colin Mann

Amazon eyes NFL media stake

Amazon is reportedly a frontrunner to buy a minority stake in the NFL’s media properties. The company is in talks with the US sports league with regards to acquiring (up to) a 49 per cent stake in NFL Network, RedZone and the official NFL website. Whilst Amazon has very deep pockets, a deal is said […]

November 24, 2021

NFL, Twitter expand partnership

The National Football League (NFL) and Twitter have announced a multi-year partnership extension which will include expanded engagement formats and a full-season commitment to produce exclusive content on Twitter Spaces, Twitter’s new live audio feature. Twitter will also continue to be a home for the games’ biggest moments – all the touchdowns, catches, runs and […]

July 12, 2021

Sky Sports launching dedicated NFL channel

Sky and the NFL have agreed a new five-year deal to broadcast the NFL, and for the first time ever the US league will partner with an international broadcaster to launch a channel entirely dedicated to the sport. The agreement marks the 25th anniversary of live NFL coverage on Sky Sports and will see the […]

August 12, 2020By Nik Roseveare