Advanced Television


ESPN: Best Monday Night Football audience since 2000

ESPN’s Monday Night Football (MNF) delivered its most-watched season in 23 years. MNF reached 124 million fans across the US, lifted its audience in every key demo by double-digits, and aired four games whose viewership surpassed all previous MNF games dating back to the 2000 NFL season (395+ games). The 2023 Monday Night Football season […]

January 10, 2024

ESPN: Monday Night Football reaches 100m viewers

ESPN’s Monday Night Football has reached more than 100 million fans in the US and is achieving a record high weekly viewership, providing a foundation for success across the entire NFL on ESPN portfolio at the halfway point of the 2023 NFL Season. Multiple NFL on ESPN studio shows have scored their own individual viewership […]

November 14, 2023

ESPN, Disney to present animated NFL game

ESPN, The Walt Disney Company and the NFL are collaborating on a first-of-its-kind NFL game presentation – Toy Story Funday Football – as real-time action between the Atlanta Falcons and Jacksonville Jaguars will be experienced in Pixar’s iconic Toy Story Universe. Fans can immerse themselves in a fully-animated offering on October 1st on Disney+, ESPN+ […]

September 12, 2023By Nik Roseveare

Record sign-ups for ESPN Fantasy Football

Heading into kickoff of the NFL 2023 season, ESPN Fantasy Football, has already set a new all-time record with 11.6 million players and more signing up through Week 1 and beyond. Fans playing ESPN Fantasy Football have created more than 6 million teams this year, which also establishes a new mark. At one point in this week, […]

September 8, 2023

NFL Draft: The Pick Is In #1 Roku Original doc premiere

Roku has announced that its original documentary feature NFL Draft: The Pick Is In scored big during its opening weekend on The Roku Channel, becoming the #1 Roku Original Documentary premiere. NFL Draft: The Pick Is In drew more new and returning users to The Roku Channel than any previous Roku Original documentary title. The […]

August 29, 2023

Roku orders NFL Draft doc

Roku has greenlit an untitled Roku Original documentary feature focused on the three days of the NFL Draft, from Skydance Sports and produced by NFL Films for The Roku Channel, with the plan for this to be an annual event on the platform. NFL Films cameras have been given access to the  high-stakes draft rooms […]

May 12, 2023

Report: NFL exceeds $2bn in sponsorship revenue

SponsorUnited has released the sponsorship revenue across the NFL for the 2022-2023 regular season. Reaching an all-time high across both digital and physical assets, SponsorUnited estimates the total sponsorship revenue across all 32 individual teams is $2.05 billion (€1.91bn) – and $2.7 billion when combined with sponsorships for the league as a whole. This season’s […]

January 11, 2023

Prime Video, DirecTV bring Thursday Night Football to US bars

Amazon and DirecTV have entered into a multi-year agreement to offer Prime Video’s exclusive Thursday Night Football (TNF) line-up to NFL fans visiting more than 300,000 sports bars, restaurants, hotel lounges, casinos and sports books, retail shops and services, and many other venues in the US. DirecTV for Business will now deliver live TNF action […]

August 23, 2022

NFL signs 3 year deal with ITV

The National Football League (NFL) has a new free-to-air television home in the UK and Ireland with the announcement of a three-year partnership with ITV. ITV will air the climax of the season, Super Bowl LVII, live from Glendale, Arizona, on February 12th 2023, as well as two of the season’s three London Games. The […]

August 17, 2022By Nik Roseveare

AEW acquires Ring of Honor

AEW (All Elite Wrestling) CEO Tony Khan has announced a deal to acquire the assets of Ring of Honor Wrestling Entertainment from Sinclair Broadcast Group, including the promotion’s video library (dating back to 2002), brand assets, intellectual property, production equipment and more. Ring of Honor is known widely as the independent promotion that birthed some […]

March 3, 2022By Nik Roseveare