Advanced Television


Study: Netflix #1 coolest brands for Kids

Netflix is number one in the 100 Coolest Brands for Kids & Teens according to a study of 60,000 youngsters unveiled by Beano Brain, the specialist kids and family insights agency. This second edition of Beano Brain’s annual Coolest Brands Report saw the streaming service overtake YouTube – which came top in 2022. McDonalds, Nike […]

August 16, 2023

Disney Illusion Island on Nintendo Switch this July

Disney, in collaboration with developer Dlala Studios, has revealed that Disney Illusion Island, an upcoming local cooperative 2D platform adventure video game for up to four players, will debut exclusively for Nintendo Switch on July 28th. “Fans are in for a treat with the upcoming launch of the whimsical cartoon-like experience offered by Disney Illusion […]

June 23, 2023By Nik Roseveare

Oxenfree II launching on Netflix and gaming platforms

Night School, a Netflix Game Studio, has announced that Oxenfree II: Lost Signals, the follow-up to the critically-acclaimed supernatural thriller Oxenfree, is set to launch on July 12th on the Nintendo Switch, PlayStation5 & 4, PC and Mac via Steam, and on Netflix. Set five years after the events of the first game, which continues […]

April 20, 2023By Nik Roseveare

Report: Asda’s Elf named favourite TV ad of 2022

System1 and ITV have revealed the top-performing UK ads of 2022, including work from Aldi and McCann, Boots and VMLY&R, Amazon and Lucky Generals, Tourism Australia and M&C Saatchi, and more. The creative was ranked using System1’s Test Your Ad platform, which measures viewers’ second-by-second emotional responses to advertising and features a database of nearly […]

February 28, 2023

Bank: “Video Games will rebound in 2023”

A comprehensive eport from investment bank Exane/BNPP says it expects the Video Games sector to “rebound in 2023 helped by stronger line up of new games and better availability of new-generation consoles.” The bank reminds clients that 2022 proved to be a “corrective year” for the games sector, where the industry overall suffered a 10 […]

January 18, 2023

Study: Steam gaining mindshare in gaming market

Plume has revealed insights into the game console market from a study conducted from homes powered by its cloud-driven solution. The latest Plume IQ explores the rate at which Plume-powered homes are adding game consoles to their networks, the popularity of game console brands, and data usage, with new entrant Steam arriving to potentially disrupt […]

December 8, 2022

Data: Number of video gamers plummets

The gaming industry has seen its user base shrink this year, with the number of gamers plunging by 150 million globally. Most of that user drop came from only three markets. According to data presented by Safe Betting Sites, the world’s top gaming industries – China, the US and Japan – are expected to lose […]

October 17, 2022

Bank: “Video game market remains soft”

A report on the video games sector from investment bank Berenberg says that q-o-q that there has been some improvements in sales and revenues but that the “market remains soft”. “While global video game sales declined slightly y-o-y in Q3 2022, sales grew q-o-q, helping stem the double-digit declines seen earlier in 2022. PC and […]

October 6, 2022

Survey: 1 in 10 gamers to stop playing to curb energy bills

Almost 1 in 10 UK gamers (9 per cent) have admitted that they’re looking to stop playing video games in order to avoid rising energy rates, a survey has revealed. Carbon-Cutting Consoles asked 2,000 UK gamers about how their habits have changed as a result of increased costs, and looked at the impact of the […]

August 17, 2022

Research: Most popular console in each European country

Research has revealed the most searched next-gen game console in each European country. The study by online gaming site Cribbage Challenge analysed Google searches from the past twelve months to see what console each European country is interested in the most. It found that the Nintendo Switch was the most searched in 24 countries, notably […]

August 16, 2022