Advanced Television

Pepsico

Channel 4, Nectar360 data partnership

Channel 4’s commercial division, 4Sales, has announced a new data partnership with Nectar360, the UK loyalty programme, that aims to enhance advertiser targeting on Channel 4’s streaming platform, All 4. FMCG brands will now be able to tailor their adverts on All 4 to groups of users based on their recent shopping habits within Sainsbury’s […]

November 17, 2022

Davie appointed BBC DG

The BBC Board has appointed Tim Davie, long considered the front-runner, as the 17th Director-General of the BBC. Davie, who is currently Chief Executive Officer of BBC Studios, will take over the role from Tony Hall on September 1st. The Director-General of the BBC is the Corporation’s chief executive officer and editor in chief; this […]

June 5, 2020