Advanced Television

sports

The Digital Arena: Enhancing fan engagement through online sports betting

In recent years, the intersection of digital technology and sports has transformed how fans interact with their favourite games. Online sports betting has emerged as a pivotal component of this digital arena, providing a dynamic platform for fan engagement, just like wetten.com. This form of betting allows fans to place wagers on various sports events […]

April 18, 2024

Empowering Underdogs: Online betting’s role in democratising sports

In recent years, online betting has transformed from a niche activity to a pervasive global phenomenon, thanks to the proliferation of the internet and mobile technology. This digital revolution has democratised access to betting platforms, allowing anyone with an internet connection to participate. Unlike traditional betting systems, which were often localised and limited to professional […]

April 18, 2024

Alkass elevates sports production with EVS LiveCeption Signature

Alkass, the Qatari network renowned for its coverage of a wide range of international and domestic sporting events, is set to elevate its production capabilities with the adoption of EVS’ LiveCeption Signature solution for premium live production and replays. The multi-million-dollar agreement, announced today by both parties at the National Association of Broadcasters (NAB) Show […]

April 16, 2024

MediaKind powers TVNZ’s sports streaming service

MediaKind, the media technology company, together with technology partners Qvest and Qibb, have played a major role in facilitating the launch of Television New Zealand’s (TVNZ) new sports streaming service within their TVNZ+ platform. This launch follows TVNZ’s acquisition of a number of major sporting events rights, resulting in the creation of a fully cloud-based […]

April 11, 2024

What are the most watched sport events in the world?

Sports are a huge part of human culture, entertainment and history. Indeed, for as long as humans have been around, we’ve played sports in some way or another. For example, the Ancient Chinese had a kick-ball game similar to modern day football, and the Aztecs played a version of volleyball. The more things have changed, […]

April 11, 2024

Harmonic in-stream advertising for live sports streaming

Harmonic has announced an advancement in live sports streaming monetisation with the introduction of in-stream advertising with new split-screen ad formats on its VOS360 Ad SaaS. This innovative feature creates a new premium inventory for live sports streaming, enabling advertisers to reach viewers without disrupting the viewing experience while simultaneously empowering publishers to optimise monetisation […]

April 10, 2024

Portugal: Downturn in sports streaming subs

There has been a noticeable decline in Portuguese subscribers to sports streaming platforms since November 2023. The latest B-Stream study from Marktest reveals a drop of 60,000 subscribers, bringing the total down to 809,000 as of February 2024, translating to a national penetration rate of just 9.4 per cent ( down 0.7 per cent). This […]

March 27, 2024From Branislav Pekic in Rome

HBA Media gamification partnership with Genius Sports

HBA Media announced a partnership with Genius Sports to launch ‘Crown Jewels Racing Fantasy’ (CJRFantasy) – the first international horse racing fantasy game. As the established leader in the international distribution of horse racing media rights, HBA Media works with broadcasters worldwide representing renowned races including Royal Ascot, the Saudi Cup, the Breeders’ Cup, Hong […]

March 26, 2024

Distad named CEO of ESPN/Fox/WBD sports streamer

Pete Distad has been named CEO of the soon-to-launch sports streaming service from ESPN, Fox and Warner Bros Discovery. Distad, who most recently served as an executive at Apple for a decade following six years at Hulu, will assume oversight of all aspects of the joint venture, including overall strategy, distribution, marketing, sales and more. […]

March 15, 2024

Sports score big with FAST Channels

Online streaming platforms have revolutionised the way we consume media, offering a diverse array of content at our fingertips. Among the most recent phenomena within this realm is the emergence of Free Ad-Supported Streaming TV (FAST) channels, heralding a new era of accessible and on-demand entertainment. While FAST channels have primarily been associated with movies, […]

March 14, 2024