Since its initial roots in the 1920s before transforming into the NFL in the 1960s, the NFL has been popular and has grown considerably as time goes by. Tech and the increase in different types of media, especially the arrival of social media, has lent the organisation and one of the biggest sporting leagues in […]

Channel4.com is now bringing an ‘app-like’ Channel 4 streaming experience to mobiles, tablets, laptops and other connected devices. Channel 4 says the upgrades reflect Gen Z’s growing desire to watch its content on multiple screens, and advances its role in serving young audiences. In 2023, nearly one million 13-24’s streamed Channel 4 via a PC […]

Warner Bros Discovery UK & Ireland has commissioned the latest instalment of its ‘vs’ series with Taylor Swift vs Scooter Braun: Bad Blood (w/t). The 2×60 docuseries, produced by Optomen, will explore the feud between global pop-superstar Swift and music industry mogul Braun, delving into the $300 million dispute after Braun bought the rights to […]

TikTok will restore millions of Universal Music tracks to its social media platform after the two companes settling a dispute over royalties. In an email to staff published the BBC, Universal’s boss Sir Lucian Grainge said TikTok had agreed to “key changes”, adding “under the new agreement, artist and songwriter compensation will be greater than […]

Taylor Swift | The Eras Tour (Taylor’s Version) attracted 4.6 million views on Disney+ in just three days, making it the No. 1 music film ever on the streaming platform. Taylor Swift fans took to Disney+ to watch 16.2 million hours of the blockbuster 3.5-hour concert film during its first weekend of release. Disney+ is […]

Super Bowl LVIII averaged 514k viewers on Sky, which makes it the most watched Super Bowl on record for Sky ahead of last years which averaged 344k (+49 per cent). The game on February 11th was also the most watched NFL match ever on Sky ahead of Bills v Bengals in the playoffs in 2023 […]

Super Bowl LVIII was the most-watched TV broadcast in the US since the Moon landing in 1969. The February 11th showdown, which saw the Kansas City Chiefs defeat the San Francisco 49ers in overtime, averaged 123.4 million viewers, according to Nielsen ratings released by CBS. The event in Las Vegas surpassed the previous most-watched Super […]

Taylor Swift has caused a 203 per cent surge in the Super Bowl’s addressable audience in the UK. The data, from advertising technology firm Quantcast, shows the focus on Swift’s relationship with Kansas City Chiefs tight end, Travis Kelce, has clearly shaped the addressable audience. In the first week of February 2023, just 4.2 per […]

Disney has announced that Taylor Swift | The Eras Tour (Taylor’s Version) will make its streaming debut on March 15th, exclusively on Disney+. The concert film, directed by Sam Wrench, will stream in its entirety for the first time and include the song cardigan and four additional acoustic songs performed by Swift. The cinematic experience […]

Universal Music is removing its catalogue of songs from social media platform TikTok when its contract expires today [January 31st] after a breakdown in talks over payments. The move would mean TikTok would no longer have access to tracks by artists including the likes of Taylor Swift, Adele, The Weeknd, Coldplay, BTS and Drake. In […]