WBD UK orders Taylor Swift vs Scooter Braun: Bad Blood
May 7, 2024
Warner Bros Discovery UK & Ireland has commissioned the latest instalment of its ‘vs’ series with Taylor Swift vs Scooter Braun: Bad Blood (w/t).
The 2×60 docuseries, produced by Optomen, will explore the feud between global pop-superstar Swift and music industry mogul Braun, delving into the $300 million dispute after Braun bought the rights to Swift’s first six albums in June 2019.
True to the ‘vs’ format, the two episodes will examine the opposing sides of the argument; one exploring Swift’s side that the sale was conducted without consulting her and that she has since been blocked from buying back her masters, and the other examining Braun’s allegations that Swift refused to negotiate and instead incited a public feud by pitting her fanbase against him.
Viewers will be taken on a comprehensive examination of the feud; exploring the intricacies of music ownership, gender dynamics in the industry and the power of fan influence, while delving into the two polarised sides of the dispute allowing them to form their own opinion. The access-driven docuseries will see legal experts, journalists and those close to both Swift and Braun, presenting each side of the argument.
Taylor Swift vs Scooter Braun: Bad Blood (w/t) will premiere on discovery+ in June, adding to the format which already includes Johnny vs Amber, Kim vs Kanye: The Divorce, and Vardy vs Rooney: The Wagatha Trial.
Charlotte Reid, VP Commissioning, Networks & Streaming at WBD UK & Ireland, commented: “Taylor Swift’s dispute with Scooter Braun over the ownership of her music exploded into the mainstream, taking contract law from boardroom to social media and into public interest. It’s a high-profile, high-interest story that opened debate on fandom and dominated headlines, one which will resonate with our viewers who are highly engaged with access-led documentaries like ‘vs’, which continues to be a popular format on discovery+.”
The series is executive produced by Nick Hornby and Sarah Eglin for Optomen TV, an All3Media company.