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Netflix updates User Experience

Netflix has released details of the first major update to its TV applications since late 2013.

A Blog Post from Stephen, Joubert & the Netflix Team says they work hard to innovate and evolve the Netflix experience so its members can connect with the stories they love with greater ease. “Now when you select a title, it will start or resume playing while displaying key information to help you confirm your choice. We’re letting the content speak for itself by providing a more immersive and cinematic experience that best represents the capabilities and expectations of today’s TVs,” they advise

“Video is a rich medium for storytelling and we’ve found bringing video playback into the content selection experience makes it easier to find something great to watch,” they say.

The update starts rolling out globally from July 22, and it will be available on eligible devices over the following days.

“We’re thrilled to bring this innovation to members and will keep working hard to improve the Netflix experience on TVs,” they promise.

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