Starz Entertainment has launched Starz Play and Encore Play authenticated online services to all Cox Communications customers in the US. Starz expects to launch MoviePlex and MoviePlex Play with Cox and announce additional launch agreements with its distribution partners in the future.
Along with the upcoming MoviePlex Play, the launch marks the first suite of authenticated online services for pay TV subscribers to the Starz, Encore and MoviePlex premium channels and services. Through its distribution partners, the Play services offer Starz Entertainment premium subscribers portable and online access to the best of its exclusive programming.
The new Starz services will be available free to subscribers of the underlying Starz, Encore, and MoviePlex subscriptions respectively. Each offers subscribers unlimited streaming access to wide selection of the best in movies and original programming. Starz and Encore have 54.9 million combined subscriptions in the US.