Advanced Television

Half broadband users use video apps monthly

July 24, 2014

A report from The Diffusion Group (TDG), Mobile Video Apps: User Dimensions, finds that 49 per cent of US adult broadband users engage some form of mobile video app at least once a month, with 17 per cent engaging weekly and 16 per cent daily.

According to Michael Greeson, TDG President and author of the report, mobile video app engagement is

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Categories: App, APPS, Articles, Consumer Behaviour, Content, Mobile, OTT, OTT, Portable Media, Research